Search Engine Advertising
Google Ads that reach people at the exact moment they search for what you sell. We manage bids, keywords and landing pages against cost per lead — not clicks.
Explore search advertisingWe build lead funnels you can actually measure — then show you, in plain numbers, which campaigns are producing customers and which are wasting your money.
We’ll show you where your leads are leaking — and what AI assistants say about your business today.
The Marketing Counselors is a digital marketing agency based in Winter Garden, Florida, serving Orlando and Central Florida, that builds and manages lead generation for small and medium-sized businesses. We run the paid search, paid social, local SEO and website work that brings you new customers — and we instrument all of it so you can see exactly which campaigns produce real leads and what each one costs you.
Most Orlando business owners we meet are not short on marketing activity. They are short on evidence. They are paying for ads, posts and a website without a single report that connects any of it to revenue. That is the problem we solve first.
Every business already has a funnel, whether anyone drew it or not. People see you, some click, a few reach out, fewer buy. When no one is measuring the drop between those stages, budget quietly drains into the widest part and never reaches the bottom.
Run one channel or all seven. Every engagement includes tracking and monthly reporting as standard, not as an upsell.
Google Ads that reach people at the exact moment they search for what you sell. We manage bids, keywords and landing pages against cost per lead — not clicks.
Explore search advertisingFacebook, Instagram and LinkedIn campaigns built around audiences that actually buy from you, with creative tested against conversions rather than likes.
Explore social advertisingGoogle Business Profile, local listings and the technical work behind ranking in the map pack when an Orlando customer searches for what you do.
Explore Orlando SEOAnswer engine optimization — the newer work of making sure ChatGPT, Gemini and Google’s AI Overviews name your business when someone asks an assistant who to call.
Explore AI searchFast, mobile-first sites built to convert and wired for tracking from day one. Your website should be your best salesperson, not a digital brochure.
Get a free site reviewAd creative, graphics and video produced for performance. We test variants and keep the ones that lower your cost per lead.
Talk through your creativeConsistent, on-brand publishing that keeps you visible between campaigns — strategy, content and scheduling handled for you.
Explore social managementSome industries close on a phone call or across a kitchen table, weeks after the first click. For those, we built dedicated programs that track every lead to the sale.
Google Ads, local SEO and AI search for window and door dealers, installers and replacement contractors, reported on set appointments and cost per sold job.
Window & door marketingLead generation for builders and communities, from first search to model-home visit to contract, with the sales team’s outcomes fed back into the ad platforms.
Home builder marketingBuyer and seller lead generation for agents and teams, measured on conversations and closings rather than raw lead counts.
Realtor marketingReal engagements, and what the work actually produced.
We rebuilt lead acquisition for INB Homes and moved their cost per lead from over $200 to under $20.
INB Homes, homebuilderA marketing program built to feed a cruise operator’s phone room with sub-$10 calls, which cut their cost per acquisition to less than half of what it had been.
Cruise operatorWe designed a series of tests for the Jamaica Tourist Board so they could measure and assess how new marketing messaging performed across several markets and visitor profiles.
Jamaica Tourist BoardNo discovery gauntlet and no proposal theatre. You will know whether we can help you before you spend anything.
Tell us your website. We review your site, your visible search presence, your local listings, any advertising we can see you running publicly, and what AI assistants currently say about you, then send the findings back in plain language.
We go through the audit together and rank the fixes by impact. You keep the document and the priority list whether or not you hire us.
If it’s a fit, we build the funnel, launch the campaigns and report monthly on cost per qualified lead by channel. You keep ownership of every account.
Central Florida is not one audience. A dental practice in Winter Park, a contractor in Kissimmee and a med spa in Lake Nona compete for different people at different prices, and the campaigns should reflect that. We build to the neighbourhood, not to the metro average.
Most of our clients are within a 30-mile radius of downtown Orlando. Because the work is digital, we also serve businesses elsewhere in Florida and across the US.
Serving Orange, Seminole and Osceola counties.
An Orlando digital marketing agency plans, runs and measures the campaigns that bring a local business new customers. In practice that means paid search and paid social advertising, local SEO and Google Business Profile work, website and landing page conversion, creative production, and the tracking that connects every lead back to the campaign that produced it.
Cost depends on how many channels you run and how much advertising budget sits behind them. Most small and medium businesses in the Orlando market pay a monthly management fee for strategy, campaign management and reporting, plus a separate ad spend paid directly to Google or Meta. We quote a fixed monthly fee after the free audit so you can see the number before you commit to anything.
Ask three questions before you sign anything. First, what exactly will you measure, and will I see it in a report I can read without help? Second, who owns the ad accounts, the website and the data if we part ways? The answer should always be you. Third, can you show me the path from ad spend to booked revenue, not just clicks and impressions?
Paid search and paid social can produce leads within the first few weeks because you are buying attention immediately. Local SEO, organic social and AI search visibility compound more slowly and typically take three to six months to move meaningfully. We usually start clients on paid channels to generate leads now, while the organic work builds underneath it.
No. The audit itself carries no cost, no contract and no obligation to work with us. If you do decide to engage us afterward, you keep ownership of your ad accounts, your website and your data throughout, so you are never locked in by losing access to your own assets.
A growing share of searches now end with an answer instead of a list of links. When someone asks ChatGPT, Gemini, Perplexity or Google's AI overview who to call in Orlando, the reply names a handful of businesses. If yours is not one of them, you are invisible to that customer no matter how well you rank in traditional search results. Our free audit shows you the real answers being given about your business today.
We work with businesses across the Greater Orlando metro, including Winter Park, Winter Garden, Lake Nona, Kissimmee, Altamonte Springs, Maitland, Oviedo, Sanford, Windermere, Dr. Phillips, Clermont and Celebration, and across Orange, Seminole and Osceola counties. Because the work is digital, we also serve clients outside Central Florida.
We review your website, your visible search presence, your local listings, any advertising we can see you running publicly, and what AI assistants say about you, then walk you through the findings on a short call. None of it needs access to your accounts — we work from what is publicly inspectable, which is also what your customers and the AI assistants see. You leave with the audit document and a clear list of what to fix, whether or not you hire us. There is no pitch deck and no obligation.
Two minutes to request it. No cost, no contract, no obligation to work with us afterwards. If we can’t help you, we’ll tell you that too.
Prefer to talk it through? Call (407) 734-0465.
Takes about two minutes.